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VIMCS – Integrated Marketing Communications Service in Vietnam

At VIMCS, we start with what matters most: understanding your business. As an integrated marketing communications (IMC) agency, we consult, strategize, and execute end-to-end solutions – from brand positioning to full-scale campaigns that connect online and offline touchpoints.

We go beyond ideas. We turn insight into impact – driving real, measurable growth. Our approach balances strategic vision with executional realism, focusing on sustainable results that align with your medium and long-term business goals.

With agile resources and a flexible team structure, we adapt quickly to your needs – whether you’re operating locally in Vietnam or bridging across to Korea. We don’t follow trends for the sake of trends. We create campaigns that matter, that cut through the noise, and that reach the right people at the right time.

Tell us your goals. We’ll craft the message and make sure it gets heard –  loud, clear, and in the right places.

Who are we?

VIMCS is one of the prestigious units in Ho Chi Minh City and Hanoi, specializing in consulting and developing activation activities, organizing events and marketing activities.

With many years of experience in the profession and a team of highly qualified experts, abundant human resources, VIMCS is proud to bring customers different and great values ​​that no other event organization unit has.

OUR SERVICES

   DIGITAL SOLUTIONS   

In today’s fast-moving communication landscape, digital isn’t just a channel — it’s the core. While media platforms are constantly evolving, the real challenge lies in how strategically you utilize them and how far your message can travel.

At VIMCS, we leverage the power of digital storytelling, performance-driven content, and omnichannel distribution to maximize your business impact — from clicks to conversions.

EXPERIENTIAL MARKETING

Promotions | Events | Activation Spaces

Sometimes the most powerful messages aren’t said — they’re experienced. We design and produce immersive promotional campaigns and events that connect emotionally with your audience. By creating physical spaces for interaction, trial, and storytelling, we help you drive immediate sales while building lasting brand equity.

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  • Strategic marketing mindset – not just “event execution”

  • A highly creative team with extensive hands-on experience

  • Tightly managed processes – on time and on budget

  • Seamless integration of on-ground experiences with digital media to amplify post-event impact

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    CREATIVE STRATEGY    

At NCA.Digital, creativity is not merely a matter of aesthetics — it is a core strategic asset that drives engagement, shapes brand perception, and influences consumer behavior. Every campaign we develop is grounded in in-depth consumer insight, ensuring that our ideas are not only bold and distinctive, but also aligned with real market needs.

Whether executing a large-scale brand launch or a highly targeted local activation, we consistently aim to cut through the noise with meaningful, insight-led concepts. From strategic ideation to pixel-perfect execution, our mission is to create experiences that are memorable, impactful, and results-driven.

ABOVE THE LINE

We go beyond eye-catching ads — every ATL concept is rooted in consumer insight and executed with a strategic framework that ensures consistent messaging and high recall across touchpoints.

  • Television Commercials (TVCs)
  • Radio Advertising
  • Print Media (newspapers, magazines)
  • Mass Media Placements

BELOW THE LINE

We design BTL campaigns with a customer journey mindset, ensuring every touchpoint serves a clear purpose, is measurable, and contributes directly to conversion and brand loyalty.

  • Brand Activation & Experiential Marketing

  • Sampling, In-store Promotions

  • POSM, Roadshows, Telesales

  • CRM & Data-driven Campaign

OOH

Our OOH designs go beyond aesthetics — we craft high-impact visual experiences that reinforce brand recall and align seamlessly with ATL and digital campaigns.

  • Billboards, LED Screens
  • Transit Advertising (bus, taxi, metro)
  • Street Furniture, Lightboxes
  • Digital/Interactive OOH

DIGITAL CREATIVE

Our digital creatives blend design excellence with performance thinking, optimized for engagement, conversion, and platform-specific behavior, while also leveraging user data for personalization and relevance.

  • Social Media Content

  • Digital Videos (TVCs, short-form, viral)

  • Display Banners, Rich Media

  • UI/UX Creative, Landing Pages

    BRAND CONSULTING   

A strong brand strategy is the foundation for all impactful marketing

At NCA.Digital, we believe a brand is not just a logo or a tagline — it is a strategic asset that shapes consumer perception, influences behavior, and drives long-term business growth.

Our Brand Consulting service is designed to help businesses build, reposition, or elevate their brand through a structured, insight-driven approach aligned with both market realities and target audience expectations.

Research – Grounded in Market Reality

We begin with comprehensive research to ensure every decision is backed by facts, not assumptions.

What we provide:

  • Brand health audit

  • Competitive landscape analysis

  • Category & market trends

  • Consumer segmentation & profiling

  • Qualitative & quantitative surveys

Insight – Human-first Understanding

Data alone isn’t enough. We decode the “why” behind consumer behavior to fuel authentic brand direction.

What we uncover:

  • Consumer motivations, desires & tensions

  • Cultural and generational drivers

  • Unmet needs & emotional gaps in the category

  • Behavioral trends across touchpoints

Strategy – Building a Meaningful Brand Platform

With research and insight in place, we craft a strategic platform that guides all brand and marketing activities.

What we build:

  • Brand positioning & value proposition

  • Brand personality, tone of voice

  • Vision, mission & core values

  • Brand architecture (masterbrand, sub-brand, endorsed brand)

  • Strategic roadmap for brand implementation

PICTURES OF OUR ACTIVITIES

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OUR CLIENT

REGISTER FOR CONSULTING SERVICES

Please fill in all information, VIMCS will contact you as soon as possible.

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